GET READY WITH MUSIC

Role: Creative Direction
Brand: Spotify
Type: Product, Campaign

GetReadyWithMusic

We developed an in-app experience that plays on the social behavior Get Ready With Me (GRWM), where people share the process of curating their latest looks. The experience invites listeners to answer questions about their outfit, resulting in a personalized playlist based on what they’re wearing. 

GRWM_PR_FTRExperience

GRW-MUSIC THRIFT STORE

We created a pop-up thrift store experience where clothing was catergorized by sonic textures. We partnered with celebrity stylist Tan France to help listeners put together their music-inspired looks.

HAPPYMONDAY_SpotifyGRWM_031_CG9A3946
HAPPYMONDAY_SpotifyGRWM_007_CG9A4088
HAPPYMONDAY_SpotifyGRWM_022_CG9A4138

Associate Creative Director (Art): Jes Marquez
Associate Creative Director (Copy): Gus Solis, Colette McIntyre
Group Creative Director:
 Dan Brill

Design:
Marcelo Almeida Filho, Shivani Parasnis

Production: Karen Chang, Lily Nguyen
Brand: Simone Jackson
Photography: Josefina Santos
Year: 2021